Associate Director, Business Development & Growth

Associate Director, Business Development & Growth

Why Boomerang^FX?

Boomerang^FX is more than just a SaaS tech company – we are one of North America’s fastest-growing healthcare SaaS solutions providers offering integrated practice management software, digital marketing and e-learning solutions to the aesthetic medical industry – we serve specialized industry segments spanning dermatology, medspa, cosmetic surgery, women’s health, cosmetic vision, dental and hair restoration.

Our company is well-funded by international private equity. We have a market opportunity that is rare in its scale, recession resilient and powered by a strong business model with an impressive leadership team. Trusted by a growing community of healthcare professionals across North America, our product delivers the only cloud-based SaaS solution for private healthcare practices integrating the advanced clinic workflow management tools, electronic medical records (EMR), accounting, data analytics, digital advertising, lead generation and e-learning in a single user-friendly solution – this unique feature-rich practice management solution is supported by advanced Machine Learning and designed to help our clients succeed in the marketplace.

BoomerangFX is expanding rapidly across North America and international markets including Australia, Germany, France, the UK and Latin America with industry-leading technology that is helping to modernize private aesthetic healthcare practices.

Role Overview

The ideal candidate is a strategist, highly analytical and will be responsible for business development and play a key role in building and growing our world-class brand and reputation. You have a proven track record of driving sustainable and scalable growth for businesses through various marketing channels and tactics.  The successful candidate understands and thrives in an incredibly fast-paced organization and excels in navigating its constant change. As a cross-functional sales & growth leader, the successful candidate will strategize and drive more business development opportunities through partnerships and other channels and drive brand awareness and grow our sales pipeline.

Scope of duties

• Develop and execute business development strategies to drive growth.
• Oversee a variety of channels including paid advertising, demand generation email campaigns and other sales activities designed to grow our customer base.
• Provide cross-functional leadership to Business Development sales teams to execute on market specific campaigns utilizing a variety of tactics including targeted email demand generation, phone-based outreach, paid advertising in markets across the US, Canada and select international markets.
• Identify and lead all partnerships across to scale our business development initiatives.
• Be hands-on on all sales activities across multiple product categories ranging from software solutions, digital advertising and e-learning
• Build proposals, pitches for our prospective customers and oversee the quality of presentations, demos by the internal sales team. Be ready to jump on demos if needed.
• Build relationships with external vendors including advertising, media and content creation agencies to build and execute integrated communication campaigns
• Working closely with the CEO and leadership team, drive overall public relations and communication strategy to position the company for an IPO
• Leverage data and customer insight-driven recommendations to drive pricing and bundling strategies
• Lead and own reputation management, external brand awareness initiatives that position the company as the global platform of choice for aesthetic medicine
• Maintain inventory of sales support materials, ensuring all are current and accurate, and coordinate the creation of new materials when necessary.
• Lead drafting and execution of blogs, press releases and other media communications, ensuring that our print and digital communications reflect our organizational mission and vision.
• Lead the design and execution of all external events such as podcasts, conferences, media days and all relevant assets.

What you offer

• Bachelor’s Degree in marketing, communications, or a related field
• MBA is an asset
• 5+ years’ experience in business development.
• Experience with managing a team is a bonus

Most importantly, you share our values

• You roll up your sleeves
• You are agile
• You are resilient
• You never stop learning
• You want to be part of a global success story

Benefits

• 15 days’ vacation per year to rest, recharge and enjoy
• Extended health care
• Onsite fitness facilities and personal training classes
• Dental care
• Bonus pay
• Company events (social hours, team events)
• Free on-site parking

Job type: Full-time, Permanent